Dubai-based PR and marketing agency TishTash Communications (Part of TishTash
Group) has been appointed to lead personal brand PR and media strategy for Nurse
Sarah Louise, founder of The Business Injection, supporting her media profile,
thought leadership positioning, and speaking opportunities across the UAE and
beyond.
A Story of Rebuilding, Not Just Entrepreneurship
From Australia to the UK and now Dubai, Nurse Sarah Louise’s journey is one many
women will recognise but rarely see told so openly. Over the past decade, Sarah has
navigated divorce, single motherhood, financial setbacks, and multiple international
relocations, all while rebuilding not just a career, but an identity.
Alongside raising her children and building businesses across continents, Sarah
transformed what began as a small treatment room in her back garden into a thriving
multi six-figure clinic brand, before exiting the business to launch The Business
Injection, a consultancy helping other women create freedom through
entrepreneurship.
Today, Sarah is passionate about sharing what success actually looks like behind the
scenes: the resilience, uncertainty, reinvention, and quiet growth that happens long
before the wins become visible.
TishTash’s Approach for Nurse Sarah Louise
As Sarah’s appointed PR partner, TishTash will lead a media and personal branding
strategy designed to position her as a leading voice on female entrepreneurship,
motherhood, and reinvention, including securing media features and interview
opportunities across UAE and international press, building Sarah’s profile as a
sought-after speaker on resilience and rebuilding, developing thought leadership
content around the realities of entrepreneurship and major life transitions, and
identifying podcast, panel, and event opportunities aligned with her story.
Sarah is available to speak on topics including rebuilding identity after divorce, what
moving countries taught her about resilience, the reality of building a business while
raising children, why reinvention is often harder than starting over, the pressure
women place on themselves to have everything figured out, and why women need to
stop waiting for permission to start again.
Commenting on the new partnership, Natasha Hatherall-Shawe, Founder & CEO of
TishTash, said:
“One of the things I love most about this job is working with women who’ve actually
lived the story they’re telling, not just curated it. Sarah’s journey, from divorce and
single motherhood to building and exiting a multi six-figure business, is exactly the
kind of honest, powerful story I believe more women need to hear. We’re excited to
help amplify her voice and connect her with the platforms and audiences who need
to hear it.”
For media enquiries, please contact sophie@tishtash.com.
