Talking brilliantly since 2012.



How does PR agency support sales?

We know that for most businesses the bottom line is sales. Sales are what pays the bills, pays the staff, and keeps you in business. But let’s be clear, PR is one way of SUPPORTING sales and helping you achieve other business goals. It is not to be held accountable

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Top 5 tips for writing a press release with a punch!

If you want to share the latest news about your company, spread awareness about your brand, or improve your image, then a press release is a great way to do so. It is an effective way to relay information to the media, ultimately reaching the public which is your main goal. You want to drive interest and get noticed in order for your company and brand to be seen and heard.  It isn’t hard to publish multiple press releases, however, if you’re writing several every week, it’s easy to fall into the rut of churning out the same old run-of-the-mill

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What is PR or PR agency and how can it help your business?

To understand how PR or a PR agency can help your business, it is important to understand what exactly PR is. This is why you are here right? PR or Public Relations as defined by the Public Relations Society of America PRSA is: “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” In simple words, PR activities are a brand’s effort to create a positive image of the product or create brand value for the company’s image. It eventually influences a prospective consumer to make an informed purchase. PR is not the same as marketing

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Why being a specialist PR Agency in Dubai was the best decision TishTash ever made!

I’ve lost track now of the number of times that people have asked if being a PR Agency with a specific niche was a wise business decision or not. People assume being specialist limits us as a business, that we earn less, or it means we can’t grow much more than we have done to date. Honestly, I couldn’t disagree more, and making the decision to be a specialist PR and marketing agency really has only been hugely beneficial to us. Never more has this been true than in the year of Covid when consumers craved health, wellness, and self-care

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