Talking brilliantly since 2012.



What I Wish I’d Known Before I Started Out in PR

The PR (Public Relations) industry has historically been rated as one of the most stressful industries to work in. This is a global census, of course, and things don’t look all that different in the UAE. From managing expectations end-to-end with not only impatient clients, but influencers, external agencies, media, and also your team, the job can be difficult. Difficult, but not impossible, and definitely rewarding at times. I started my PR journey right out of university, so I’ve learned quite a bit in the last year and a half. Fresh-faced and a little nervous about my first job, I

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Influencer Marketing and how can it help your business grow

As a brand, it is imperative to find your target market. Apart from marketing, it is also essential to work on your brand’s social media. Traditional Social Media has now evolved and apart from organic content (read on social media trends for 2022), there are various aspects to consider like Ads and Influencer Marketing. Today we will be talking about influencer marketing. What Is Influencer Marketing? Influencers have their own target audience, who they work hard at acquiring, and finding an influencer with the right target audience is the key to Brand Awareness. Essentially Influencer marketing is a type of

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Digital Marketing Tips for Beauty Salons and Spas In Dubai

Dubai, is home to more salons and spas than we’ve ever seen anywhere before – right?! So, choosing one to try can be a near-impossible task. With the overwhelming number of salons, it’s more important than ever to stand out from the competition, so we’ve put together some digital marketing tips for you to try to help you along the way. If you need any other advice you can of course contact us anytime, as we’re here to help! 1 – Make sure your online game is strong! These days your online marketing game has to be strong. Your potential

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