If you haven’t heard of TKD, firstly, why ever not! And secondly, if you have a fuller bust, you are in for a real treat! The only boutique in the Middle East that specialise in D-K cup bras, swimwear and nightwear, TKD has branches in both Dubai and Abu Dhabi, and excitingly, have a newly launched online store. Moving thoroughly ahead of the times, the store also offer virtual fittings via WhatsApp and video conferencing (amazing we say!) allowing women to be able to purchase with confidence, especially in the current situation with social distancing.
Here we bring you the lowdown on all things lingerie and TKD –
TKD, also known as ‘The Knicker Drawer’ was founded back in 2010 by Kate Kikano after never being able to find her favourite designers, nor her size here in Dubai. She would always purchase her bras and swimwear on her annual trip back home to the UK, however in the November of 2010, heavily pregnant and heavily hormonal, Kate visited five malls, none of which had any stores that could offer her size. Feeling deflated and despondent soon turned to anger and frustration and after speaking to many other women who indeed felt the same, the core values of TKD were formed.
The aim of the store is providing a stylish choice of D-K cup lingerie – just because you’re big busted it doesn’t mean you don’t like colour, pattern or plunge styles! As much as beige, black and a full cup are great staples, variety is the spice of life, so the saying goes! In addition, TKD offer a wide range of high quality, technically excellent brands. It doesn’t matter how pretty something looks on the hanger, if the construction isn’t there then it will not look great. TKD have researched extensively and worked with some of the most experienced designers and seamstresses in the industry to give you the peace of mind you deserve when it comes to finding the most fabulously fitting bra. Not only this, TKD offer a bra and swimwear for every occasion. From the everyday essentials to strapless, maternity and nursing, sports and something extra special, there really is something for all tastes and requirements.
Each fitter at TKD has the highest level of knowledge when it comes to measuring your bra size. So much so that the team even have a pretty good idea of your size the minute you step foot through the door! Training staff is a big priority for TKD and they were among the first to be Panache Fit Accredited and the team always sit down as a whole to plan buying, investing in samples and trialling new styles amongst themselves to ensure it ticks all boxes – if not, it will not make its way onto the TKD hangers.
TKD has a real personal connection with their customers and thus have many returning shoppers who wouldn’t dream of going anywhere else for their lingerie and swimwear. The team understand how daunting it can be to stand half dressed in front of a stranger, but rest assured you will be treat just the same way you’d treat your favourite guest in your home.
If you’re a new mum, you are also in luck as TKD offer a home fitting service for new mums. Understanding how difficult it can be to leave the house with a brand new little one in tow, you can let TKD come to you with an array of styles to fit you in the comfort of your own home. This service, alongside their collection of award-winning nursing bras has gained them a Time Out Dubai award for Best Maternity Store!
So ladies, if you’re considering revamping your lingerie collection or would just like some feel-good loungewear to enjoy whilst we stay home, TKD is your one-stop-shop. Remember a well-fitting bra flatters your figure, is comfortable to wear and will make you feel good. It can also improve your posture and reduce neck and back problems.
TKD Lingerie is located in Town Centre, Jumeirah Mall and in Mushrif Mall, Abu Dhabi.
For Virtual Fittings you can WhatsApp 00971 555 115 996 to schedule an appointment and for more information please visit – www.TKDLingerie.com.