‘Build blog posts that answer the most interesting topics from people to create engagement’
As a PR Agency, we love to discover new and upcoming bloggers and influencers with fresh content. Nothing makes us happier truly. We also know it can be a bit daunting starting out and even knowing where to begin, so we thought we’d lend you a starting hand.
The key to making a difference in the performance of your website is a consistent creation of high-quality blog content. Gather ideas of topics people would most like to read about, which will help your blog grow! It can sometimes get a bit overwhelming so here are five powerful tips for you to make your content creation perfect:
- Choose Your Blog Topic
Pick something you are most passionate about as when you care about your topic, you will write about it in a more powerful and emotionally expressive way. It would also be good to look into topics your readers are interested in, as It’s important to create engagement. To start research to get you inspired, as this will create curiosity on the subject. To also grow, get inspiration from other writers to give you a starting point to then put your own thoughts into it.
- Pick One Clear Angle
Avoid a broad approach, try being specific, to the point and organised. Make sure your thoughts are organised before you begin and always start with an opening that is strong.
- Find a Theme
If you can’t find a topic, get a theme to write about and tie all your topics together around that theme. No matter what you write about, you can always tie it back to that one theme but make sure you are consistent.
- Discover Your Writing Style
Experiment and explore your own blog style with a catchy lead as it pulls the reader in within the first few lines, aim for your true voice to come through. Make sure your style is unique and this will push you to continue exploring further.
- Understand Your Audience
Understanding your audience better means you will have a better idea of what blog content will resonate with them. An interesting technique is to ask your readers first on social media, which will provide engagement and a chance to come up with a topic to write about.
We hope this helps and that our PR agency in Dubai gets to work with you very soon!
Love, TishTash xx